Originally Posted by larryn
Soooo.... 41 out of 54 of 135i fanatics would pass on the 1er if it were $37. Pretty damning results so far, if you ask me.
So much for getting new market share, when that price would drive people from the marque.
it really depends on what is included in that 37k price. a moderately loaded 135i? absolutely i'd go for it. if that were base and they don't raise the price of the 335i then i'd have to think about it a while.