[bradleyland]

You should stick to your guns on the trade in price, but keep in mind that dealers always get more for a car than a private seller. Dealers are in business to make a profit. You're in Canada, so I don't know if the same services and opportunities apply, but Craigslist is a good option. Also, if you have Carmax in Canada, they're worth a visit. They'll give you a quote on your car and will buy it even if you don't buy a car from them. Selling the car privately will always net you more profit though. You just have to dot your i's and cross your t's so you don't get screwed. Only accept cash, and make sure you do ALL the required paperwork up front. Don't let someone leave with a half-bought car.