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Moreover, as I mentioned previously, since the coupé is to bring back the characteristic sportiness, handling and agility now lost in the heavier and larger 3-series models, I believe there ought to also be video available on the BMW web site that shows coupé on regular street tires doing a full Nürburgring Nordschleife circuit run, with a view not only from a window-mounted camera (which would include the engine sounds), but also from a car following closely behind as well as from a helicopter above.
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For your entry into the youthful approach to the marketing of the 1er Coupe.
Have a look at the
www.BMW.com international site and watch the overview presentations of the 1er in both 5dr and 3dr format.
This form of Kinetic visual imagery and individual approach will be very much so extended to the Coupe and the forthcoming Cabrio demographic .