If you have access to a car-buying service (USAA, ZAG, Truecar, etc...), then let them set a price first. I got very aggressive pricing on my car from USAA then worked it down from there.
I shopped my bottom line price around which I already had from another dealer, and nobody else would come close, so I had to buy from a dealership somewhat far away (and there's a bmw dealership 15 seconds from where I live).
MSRP @ 44, you could get closer to 40.
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E82 '13 135is - Space Gray/Coral Red, 6 MT,
Heated Seats, 50% tint, clear bra, BMW Perf. Grilles, BMW Perf. CF Diffuser - #180/586
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