I'm wondering if this M3 Pure is just pure edition III (i.e. for 2013). Specs look the same to me as the Pure edition & Pure Edition II, but there is a price drop.
New add looks very similar to this one from 2011:
http://theage.drive.com.au/motor-new...027-1ml55.html
Here's Pure Edition II:
http://www.goauto.com.au/mellor/mell...257990001EB7E7