View Single Post
      12-10-2010, 08:57 AM   #346
adc
Major General
United_States
2725
Rep
6,751
Posts

Drives: 2018 F80 M3 ED
Join Date: Sep 2006
Location: MD/DC

iTrader: (12)

Quote:
Originally Posted by srcstc View Post
So basically it's just a 135i that costs 9 grand more. What a joke. Why anyone would get the M1 over a 335i (now that they're priced about the same) is beyond me.
I can think of a few reasons:
1. Because it will be faster - significantly more so on a racetrack. And since this is the intended audience of the car, it's the most important one.

2. Because it will drive better - significantly better - than either the 135i or 335i. Same idea - perfect match for the target audience.

3. Because it will be rarer - much rarer. This car will keep its value very well, probably better than any current BMW. So even over 4-5 years, it will be better value than either a 135i or 335i.


I don't think your comment is stupid at all - it just means you're not in the target audience, which is perfectly ok. BMW hopes to sell a few thousand of these, which is correctly sized for the market.
__________________

2018 F80 Santorini
2019 Z4 3.0i
2022 X2 M35i
Appreciate 0