I'll probably be de-badging if I get one anyway, so I could care less. I'm most interested in how much lip I can get under the fenders...
I still hold to the belief that they'll just call it the "M" and it'll be known as the "M Coupe". Don't know what they'll call the vert since it can't technically be a roadster with a back seat... *shrug*
If you think about it it kind of makes sense that they'll just leave it at M. The 1 series was supposed to "recapture the essence of the original 2002", so I could see their whole marketing campaign being about "recapturing the essence of M"...