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On a leased car the only thing that matters is the monthly payment. The MSRP, rate and residual are the smoke and mirrors by which BMW is essentially charging the same for a 135i as a 335i Sedan, which is to say our higher rate is like jacking the price up by $6K and charging the same rate as for the 335i Sedan (3.9%). Incidentally, we get a break on the residual values (2% higher than for the 335i models).
It looks like the 135i is intended to bring a younger demographic in to the dealer with the expectation that most will buy "up" to the 3 series once they actually look at the dollars.
The reality is that the 135i is a niche car with no real competitors if you are looking for exceptional performance in a small and unobtrusive rwd package. Yes, I feel like BMW is reaming us, but they seem to know just how hard they can ream and mostly get away with it.
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