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I dont know why to compete with the 911 for SALES the car has to be as good a sports car as the 911, really doesn't even have to be in the dynamic ballpark , If you surveyed most 911 buyers they are buying purely for badge/status/style. All BMW has to do is look the part and deliver on luxury and acceleration which is how most regular buyers decide if a car is sporty or not.
to enthusiasts it will not compete at all on the track or backroads, but will the average buyer really know or care about that difference as long as it looks like it could?
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