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Here's the problem with this tactic. Options on the 1-Series are very expensive, but most dealers will order the car with plenty of options because options = mark-up.
You're only likely to get a discount off of cars that are sitting on the dealer's lot. Is it better to get $1,000 off a car that has $4,000 in options you don't want, or to order a car without those $4,000 in unwanted options, but pay MSRP?
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