With the economy in bad shape and BMW sales down by 30-40%, it's amazing that a dealer would risk losing any sale, even a keychain.
I wore faded jeans, an old T-shirt, and sneakers to the BMW dealership just to see how they'd treat me. I'm glad to say I was treated just as well as a guy in a suit buying a 7-series on that day.
I would have bought a Lotus Elise a year earlier had the dealer not treated me like scum and insisted that I make an appointment to test drive the car. I had driven 300 miles to see a specific car they had in stock and they practically pushed me out the door...how stupid could they be?
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