Any Priority 1 options?

atl_1M · 11-20-2007, 02:11 PM

Just curious if and when we'll find out if there are any Priority 1 options that we'll be able to order on the 1 series in the US, such as lemon interior or anthracite headliner?

I know the E90s allow you to order lemon interior. Just have my fingers crossed that we'll be able to get them in the 1 series.

john970 · 12-23-2007, 11:28 PM

What is a priority 1 option?

Robert · 12-23-2007, 11:33 PM

my dealer said no. not for launch. who knows.

priority 1 is special order of options not standard in states

JAMS 135 · 12-24-2007, 01:11 AM

my dealer says yes!

C_Topher · 12-24-2007, 06:07 AM

Quote:

Originally Posted by john970

What is a priority 1 option?

**Bump**

What exactly is Priority 1? I have heard that Terra might be an option here.

larryn · 12-24-2007, 08:15 AM

In another thread, there is a screen shot from the ordering system that showed Terra and Lemon as Priority One options.

Priority One means a 'sold car', not one of the ones they are ordering for their lot.

C_Topher · 12-24-2007, 08:23 AM

Quote:

Originally Posted by larryn

Priority One means a 'sold car', not one of the ones they are ordering for their lot.

So you mean for buyers who put down money and specify options to order a car for later delivery (as many people here will be doing)? Why wouldn't those options be listed in the catalog or on the website?

larryn · 12-24-2007, 08:35 AM

I believe they don't list them because of a combination of two likely reasons. First, they would be expected to have these on the lot for people to see, and they already have enough color combinations that people want to see. Second, it's really a special thing to those in-the-know, to offer them a bit more than your average tire kicker.

Oregon · 12-24-2007, 10:06 AM

Do Priority One options only affect color selections?

TunedM2C · 12-24-2007, 10:54 AM

What's the additional cost for priority 1 again?

larryn · 12-24-2007, 11:18 AM

I posted a much more complete picture of the Priority One program back in August, including a link to Model Year 2008 internal BMW documentation of costs for certain items.

You'll notice that color changes in leather or paint are generally that same as the standalone option, meaning they cost no extra than metallic paint or leather normally costs.

Oregon · 12-24-2007, 01:07 PM

Thanks Larry.

11-20-2007, 02:11 PM	#1
atl_1M Major 1520 Rep 1,136 Posts Drives: '11 1M, '20 X5 40i Join Date: Jun 2007 Location: Atlanta, GA iTrader: (1)	Any Priority 1 options? Just curious if and when we'll find out if there are any Priority 1 options that we'll be able to order on the 1 series in the US, such as lemon interior or anthracite headliner? I know the E90s allow you to order lemon interior. Just have my fingers crossed that we'll be able to get them in the 1 series.
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12-23-2007, 11:28 PM	#2
john970 1er 73 Rep 1,205 Posts Drives: 08 135 Join Date: Feb 2008 Location: Denver iTrader: (0)	What is a priority 1 option?
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12-23-2007, 11:33 PM	#3
Robert Major General 414 Rep 6,968 Posts Drives: 135i -> is350 -> Tesla M3 perf Join Date: Aug 2005 Location: Socal iTrader: (1)	my dealer said no. not for launch. who knows. priority 1 is special order of options not standard in states __________________ - There's nothing in my pocket other than knives and lint
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12-24-2007, 01:11 AM	#4
JAMS 135 Private First Class 9 Rep 186 Posts Drives: Join Date: Nov 2007 iTrader: (0)	my dealer says yes!
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12-24-2007, 08:15 AM	#6
larryn Lieutenant General 2146 Rep 10,176 Posts Drives: '97 332ti, '21 X5 45e, '16 GT4 Join Date: May 2005 Location: Seattle iTrader: (2)	In another thread, there is a screen shot from the ordering system that showed Terra and Lemon as Priority One options. Priority One means a 'sold car', not one of the ones they are ordering for their lot.
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12-24-2007, 08:35 AM	#8
larryn Lieutenant General 2146 Rep 10,176 Posts Drives: '97 332ti, '21 X5 45e, '16 GT4 Join Date: May 2005 Location: Seattle iTrader: (2)	I believe they don't list them because of a combination of two likely reasons. First, they would be expected to have these on the lot for people to see, and they already have enough color combinations that people want to see. Second, it's really a special thing to those in-the-know, to offer them a bit more than your average tire kicker.
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12-24-2007, 10:06 AM	#9
Oregon NRA Life Member, BMW CCA 30 year member 179 Rep 2,614 Posts Drives: 04' M3 Join Date: Aug 2007 Location: Oregon iTrader: (1) Garage List 1971 2002 [0.00] 2004 M3 [0.00] 2008 135i [0.00]	Do Priority One options only affect color selections? __________________ Resigned 1ADDICTS Moderator “To disarm the people is the best and most effective way to enslave them.” – George Mason
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12-24-2007, 10:54 AM	#10
TunedM2C Brigadier General 828 Rep 4,190 Posts Drives: 2016 LBB M2 Join Date: Jan 2008 Location: Earth iTrader: (2)	What's the additional cost for priority 1 again?
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12-24-2007, 11:18 AM	#11
larryn Lieutenant General 2146 Rep 10,176 Posts Drives: '97 332ti, '21 X5 45e, '16 GT4 Join Date: May 2005 Location: Seattle iTrader: (2)	I posted a much more complete picture of the Priority One program back in August, including a link to Model Year 2008 internal BMW documentation of costs for certain items. You'll notice that color changes in leather or paint are generally that same as the standalone option, meaning they cost no extra than metallic paint or leather normally costs.
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12-24-2007, 01:07 PM	#12
Oregon NRA Life Member, BMW CCA 30 year member 179 Rep 2,614 Posts Drives: 04' M3 Join Date: Aug 2007 Location: Oregon iTrader: (1) Garage List 1971 2002 [0.00] 2004 M3 [0.00] 2008 135i [0.00]	Thanks Larry. __________________ Resigned 1ADDICTS Moderator “To disarm the people is the best and most effective way to enslave them.” – George Mason
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