Pricing and BMW Canada

[benchmark2020]

Hi! This is my first post. I decided to share some information I received yesterday from my dealer in Vancouver. He said BMW Canada is working hard on lowering the prices in Canada for all of their 2008 models. Well.. That's all he said about that.

[335isGuy]

Sounds like some good news! Even more insentive to buy.

[Road Runner]

Thats good news, thanks for the heads up. It makes sense too, lower canadian prices are really in their best interests. I mean, inflated prices are certainly not helping dealers either.

And welcome! And sorry about the Canucks last night! tough loss to the oil ...

[335isGuy]

^^ Well of course its smart. I mean Porsche has lowered there prices 10% to meet the american price's. Espically since our dollar is so strong now.

OT: Yeah that was a interesting game :biggrin:

[Khobin~]

...Maybe that's why Canada pricing would be released until later on...

[bimmerfile]

Originally Posted by loun80

Hi! This is my first post. I decided to share some information I received yesterday from my dealer in Vancouver. He said BMW Canada is working hard on lowering the prices in Canada for all of their 2008 models. Well.. That's all he said about that.

Yah, I'm sure they're having their "come to Jesus" pricing meetings - they have to find the optimum price point where:
a) they get maximum profits through maintaining a significant pricing premium over U.S. prices
BUT
b) There is minimal incentive for potential customers to:
1. Buy from a U.S. source
2. Postpone purchase of new vehicle
3. Buy a competitors product..

My sense is that they know that the current 20% - 30% pricing delta is not sustainable and only brain dead Canadians will continue to buy their product under those conditions.
I'm guessing that they'll settle on a +/- 10% delta as being sufficient to satisfy the criteria (a & b) above..

[avonord]

Originally Posted by Khobin~

...Maybe that's why Canada pricing would be released until later on...

Yea.. I mean.. you don't want to announce a US pricing and then announce (a much higher) Canadian pricing right afterward. That would be ... awkward.

[manj]

lol how much of a price drop are we talking? its definently is some good news! cant wait to see some real figures

[335isGuy]

I was told Feburary there gonna have the final prices, so i guess will have to wait and see.

[Devon K]

Originally Posted by carnut

Yah, I'm sure they're having their "come to Jesus" pricing meetings - they have to find the optimum price point where:
a) they get maximum profits through maintaining a significant pricing premium over U.S. prices
BUT
b) There is minimal incentive for potential customers to:
1. Buy from a U.S. source
2. Postpone purchase of new vehicle
3. Buy a competitors product..

My sense is that they know that the current 20% - 30% pricing delta is not sustainable and only brain dead Canadians will continue to buy their product under those conditions.
I'm guessing that they'll settle on a +/- 10% delta as being sufficient to satisfy the criteria (a & b) above..

Sounds eminently reasonable....which is probably why it ain't gonna happen! After all, it's BMW Canada we are talking about here.

[Em_What?]

this isn't looking good for BMW importing

OK.. here is the official word from BMW.

(source: BMW Canada, 1-800-567-2691, Michelle, EXT 5650)

1) Client MUST purchase the Admissibility Letter from BMW Canada. Cost is $350.00; eta is 2 - 5 business days.

2) DEPENDANT ON MODEL and YEAR, car will have to have work done from a BMW Canada dealer to make the DRL (daytime running lights) PERMANENT. YOU CANNOT SIMPLY USE iDRIVE to turn them on. Without having a Canadian Dealer do this work, BMW CA will not issue to a recall letter.

EXAMPLES:
BMW 2007 Z4 - Changes to DRL's can be done via software by dealer. No word on cost.
BMW 2007/2008 3-Series - Changes to DRL's can be done via software BUT ALSO the US cluster MUST be changed to the CANADIAN cluster to make the DRL changes PERMANENT. The cost to do this is roughly $1500.00.

3) Once the changes are made by the BMW CA dealer, they will forward the information to BMW Corporate who will then allow you to order the recall letter at a cost of $500.00.

4) You can now register your car in Canada.

5) BMW sucks.

http://www.importcarcanada.com/main/....msg288#msg288

[benchmark2020]

Has anyone heard anything about Canadian dates for ordering, availability, website update and such?

[Road Runner]

A bit of info on this thread

http://www.1addicts.com/forums/showthread.php?t=2803

Besides that, not much new info. I've heard April availability for the 135 from my dealer.

[M3Newbie88]

I went to put my deposit down and got some info... they only have the information for he 128i cab.. but not the pricing.. I was told cdn pricing should be out in Feb.. then production in Mar and shippment in April..

The problem I had was the dealers prediction prices.. with only auto/paddles, sports package, power seats and leather they said after everything its gona be like 57k on the ground.. I was suprised but still put that deposit since I know they are soo wrong..

[Road Runner]

Originally Posted by 1LazyBmw

I went to put my deposit down and got some info... they only have the information for he 128i cab.. but not the pricing.. I was told cdn pricing should be out in Feb.. then production in Mar and shippment in April..

The problem I had was the dealers prediction prices.. with only auto/paddles, sports package, power seats and leather they said after everything its gona be like 57k on the ground.. I was suprised but still put that deposit since I know they are soo wrong..

Wow... thats so wrong. You could get a decent 335 for that much. What dealership was that?

[bimmerfile]

Originally Posted by 1LazyBmw

I went to put my deposit down and got some info... they only have the information for he 128i cab.. but not the pricing.. I was told cdn pricing should be out in Feb.. then production in Mar and shippment in April..

The problem I had was the dealers prediction prices.. with only auto/paddles, sports package, power seats and leather they said after everything its gona be like 57k on the ground.. I was suprised but still put that deposit since I know they are soo wrong..

Wow, I stopped by my local BMW dealer yesterday and they wanted me to put a $1K deposit on my planned purchase of the 128i ragtop and was given an estimate of $42K base MSRP.
Further, it's their opinion that the 128i & 135i Coupes will come in at approx $32K & $42K Cdn respectively. :smile:
So, get X BMW Canada dealers in a room and you'll get X+1 opinions as to 1-series pricing..

[M3Newbie88]

Originally Posted by Road Runner

Wow... thats so wrong. You could get a decent 335 for that much. What dealership was that?

This is at Town and Country BMW.. and as always the sales guy is an ass.. I might take my $$$ back and go to Budds as my friend went their to get his 335i and he said they were so good to him.. and yes I was pretty pissed because I could get a 335i.. so I hope the real price us cdns get when it is released is more inline with the American counter parts as all our options seemed to be doubled and tripled in price points.....

[bimmernotbeamer]

Originally Posted by 1LazyBmw

This is at Town and Country BMW.. and as always the sales guy is an ass.. I might take my $$$ back and go to Budds as my friend went their to get his 335i and he said they were so good to him.. and yes I was pretty pissed because I could get a 335i.. so I hope the real price us cdns get when it is released is more inline with the American counter parts as all our options seemed to be doubled and tripled in price points.....

You went to T&C. They're my buddies there! (sarcasm). I've heard very few good things about them. My own experience with them was less than stellar.

[M3Newbie88]

Originally Posted by DavidN

You went to T&C. They're my buddies there! (sarcasm). I've heard very few good things about them. My own experience with them was less than stellar.

You think haha.. I was ok with the sales guy cuz I knew what I wanted my man my GF took his attiude and tactics personally and really dispised me putting my deposit with them. Though that is the closest dealership to me lol...

[mikeo]

How are our Canadian nieghbors fairing? Have your dealers begun to contact you to finalize orders?

[Devon K]

Originally Posted by carnut

Further, it's their opinion that the 128i & 135i Coupes will come in at approx $32K & $42K Cdn respectively. :smile:
:

Let's hope that 10K gap is a dealer fantasy. It seems way too high given that in the US the 135i is only $6300 more than the 128i...

[Khobin~]

Originally Posted by mikeo

How are our Canadian nieghbors fairing? Have your dealers begun to contact you to finalize orders?

Man I wish...I haven't heard squat since doing my deposit...BMW Canada's website hasn't been updated in months...it sucks...


...the wait...it makes me want to

But what'cha gonna do...live vicariously through the US Configuror dreaming "man I wish it was only going to cost me that...":bangdesk::wink: