US MSRP for US Delivery PLUS Military Pricing

[IrvRobinson2]

well, I was pretty close My guess was always up to $35.5K.
I agree, for those of you looking at the 128i with an European Delivery option, the lease rate should be pretty low. If the ED invoice price will be at around 24k, then that's a pretty good deal.

[Will L.]

Originally Posted by TESLAASTRO

.....very unimpressive....styling misses the mark.....heavy, and unfortunately nowhere near as fast as I would have expected from 330 hp.......the only + is the interior is far nicer than my 04 G.....

Weight is my biggest problem with the G37. That's why I was disappointed to find out the 135i would only be 200 lbs less.

[techlogik]

Originally Posted by TESLAASTRO

.....very unimpressive....styling misses the mark.....heavy, and unfortunately nowhere near as fast as I would have expected from 330 hp.......the only + is the interior is far nicer than my 04 G.....

And with a 10K twin turbo kit and huge after market support coming...and world beater....same for the G35.

[Lucid4000]

Not too bad. Lets see what this baby will top out at. Its def going into 3 series territory

[TESLAASTRO]

Originally Posted by Garyhoov

Weight is my biggest problem with the G37. That's why I was disappointed to find out the 135i would only be 200 lbs less.

i expect the 135 to do 0-60 in 4.8......conversely, the G37, even with the added hp, is no faster than the last G35.....why is that?......I expected sub 5....that is the genesis of my disappointment with the new G....and of course exterior styling.........

[ibeam81]

Originally Posted by PDZ01

Don't forget that the price includes 4 years/ 50,000 miles free service and they'll give you a 135i loaner when your baby is in the shop. Honda and Acura will call you a cab and Acura will charge you $150 for the first oil change where BMW will treat you like royalty and there will be no charge. Bimmers rock!

Whoa! I'm not sure what dealer you went to, but Acura has always treated me great (although Honda dealers have been a bit cheesy at times). My Acura dealer provides a loaner and oil changes are nowhere near $150 even with Mobil 1.

Although the BMW free maintenance is nice, it's not truly free. It's factored into their prices and with the long service intervals BMW isn't exactly providing a boatload of maintenance anyway.

[Will L.]

Originally Posted by TESLAASTRO

i expect the 135 to do 0-60 in 4.8......conversely, the G37, even with the added hp, is no faster than the last G35.....why is that?......I expected sub 5....that is the genesis of my disappointment with the new G....and of course exterior styling.........

Must be gearing. The trend seems to be to gear taller for quieter smoother cruising at 130 mph. BMW made the same mistake (IMHO) when they updated the 3-series. I much prefer the feel of the gearing of my wife's E-46 to the current 3.

[cuban135i]

Well, this is pretty much what most everyone here was expecting. I've been lurking around for a while, and I think those who wanted lower prices where just dreaming. I mean, 300hp/300tq Inline 6 Twin-turbo, FMIC, Brembo brakes, RWD, etc, etc, etc, for less that 35k? That alone justifies the price for me. Just think what some upgraded turbos and some engine management will do to this beast!
I'll be putting my order in for one in early 09 and hope to get it for under MSRP, but even if I have to pay MSRP, I will gladly do it
.
Go BMW! :w00t:
-d

[techlogik]

Originally Posted by PDZ01

Don't forget that the price includes 4 years/ 50,000 miles free service and they'll give you a 135i loaner when your baby is in the shop. Honda and Acura will call you a cab and Acura will charge you $150 for the first oil change where BMW will treat you like royalty and there will be no charge. Bimmers rock!

Really? Do you own a BMW? Treat you like gold?!?! Yeah, you definitely don't own a BMW. Only Lexus give great customer service, that has been proven, all others including BMW are runner ups. Good luck getting a loaner any BMW kind while in for service unless you get that in writing. With so many other customers with more expensive BMWs in the shop, what makes you think you are top of the list to get a BMW loaner? If they are out of them, so be it, hello Ford tempo loaner.

Next, maintenance plan on the 135i isn't really that much as far as value..maybe $2k worth over 4 years...and the oil change interval is 15k miles...so that is only 3 oil changes over 4 years?!?!? WTF is that?!?! Are you going to wait 15k on your turbo car to change the oil!!! So the mainetenance plan is built into the price and jacked up. If you slam on brakes all the time, then you get some pads..so what? Those are cheap anyway if you bought them yourself and put them on...and other fluids and a fresh air cabin filter...wipers...wow, not that much in expense. If you don't like or know how to do any maintenance, well then that is nice...but you are at their mercy, service intervals and discretion...believe me. Dealer is supposed to follow the maintenance document guildelines on what to cover, but get them to prove they did it...they will cut corners all day if you don't know better. Which most don't.

This isn't a M series which maintenance is much more costly due to time consuming work like valve adjustments etc...and that is only a $2k value to extend 6yr/100k for that plan.

I own a 2003 M3...I never get a BMW loaner when my car is in the shop for regular maintenance, they do pay for a lovely Ford taurus though.

The 135i is about $3-4K overprice IMO. The interior is so-so at best, as is the 335i interior..G37S is more expensive than a 135i, but much more car for the money, is much better equipped, and build quality/interior quality is top notch. Way above the 135/335i, and 5 series for that matter.

Heck, I would rather buy a used G35, build a short block and put a TT on it for less than the 135i new. And have one hell of a car with 550WHP that is pretty darn nice inside and will handle great with some coilovers/sways etc..just like any other car you would need to invest some money in to mod.

The 135i will be a good buy in two years on the used market when it will sell for low 20s with under 30k miles on it. It just isn't going to hold it's value like other BMWs the way I see it.

BMW is losing a lot of loyal customers with the newer design and styling. I am one of them I am selling my M3 and moving on the much better valued cars with better after market modification support and options for less money.

[kjtar]

Originally Posted by WolfsburgerMitFries

Suck it up and be a man. BMW's aren't entry level cars for any Jack on the street.

Well, why else would they call it the 1 Series if they didn't want this to be considered the entry level BMW? Or are we confusing this with the Mini? No? Remember the 318ti? That was entry level, no? All BMW's done now is to make the entry level buyers wait 2-6 years for the 128 or 135 and hope that they end up being reliable and good cars after some miles have been put on them. If not, there are other options, I suppose. Of course the $ is weak, that could be a big part of it. Where are these made again? If in the U.S., then I don't see an excuse for the pricing points they've established. The 135 should be placed in a premium position, what's the closest 3 Series price to it? Enough spread?
Tom in Tulsa

[imported_MPower]

Not too bad, but not enough for me to go running down to the BMW dealership with checkbook in hand. The G37 is more compelling, in my opinion, in terms of features per dollar.

[Imola.ZHP]

Originally Posted by PDZ01

Don't forget that the price includes 4 years/ 50,000 miles free service and they'll give you a 135i loaner when your baby is in the shop. Honda and Acura will call you a cab and Acura will charge you $150 for the first oil change where BMW will treat you like royalty and there will be no charge. Bimmers rock!

I HIGHLY doubt we'll be see'ing 135i Loaner's anytime soon, probably NEVER...

I would expect them to stick with 328i auto sedans through the end of 2008, then maybe get a mix of 328i auto sedans and 128i auto's in 2009...

Acura always gave me a loaner under warranty, and if BMW maintenance wasnt included, I would do it on my own...

------

WoooHooo! I cant wait for the configurator and ED savings information!

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Tom in Tulsa - I guess they are expecting this to be "entry" level for those that just graduated and landed a good job. Not for 16 year old, or 18 year old kids. Yes, my 1st BMW was a used 330i ZHP, but for as much as I spent, I could have had a base `06 325i, but I dont care for base anythings. Oh, and no, they are not built in America...

I miss Oklahoma (Born in Woodward, spent 16 years in Ponca City)...

[WolfsburgerMitFries]

Originally Posted by kjtar

Well, why else would they call it the 1 Series if they didn't want this to be considered the entry level BMW?

Actually that's pretty easy to answer. The 1 series is the entry point to the BMW brand, as you correctly observed. But the BMW brand is a premium brand, so although the 1 series is the entry point to BMW, its still NOT an entry level car, its a premium car.

[imported_MPower]

Originally Posted by WolfsburgerMitFries

But the BMW brand is a premium brand. It carries a premium. Very simple.

It does not make the premium justifiable, though.

[cuban135i]

Originally Posted by kjtar

Where are these made again? If in the U.S., then I don't see an excuse for the pricing points they've established.

I hope they are not.

[Crowley]

I was hoping for 34,600 but I guess 35,600 isn't so bad .... An extra 600 more than what we thought ..

Crowley

[Propagator]

So both models come in at almost exactly $3K less than the corresponding 3er sedan.

This, as I have said many times, makes the 128i a very shitty deal. There are some important things that the 135i comes with that are not even offered as options in the 335i. Those are the M exterior/interior, and of course the brembo 6 pots. Separately, these options will surely run north of $2K. Considering this, $3K is a justifiable price gap between the two model.

On the other hand, there is not a single thing that the 128 has that is not standard in the 328i. Not only that, I also have to point out that the 128i comes with a electric assist steering, while the 328i comes with a hydraulic one.

This really begs the question. Why would I get a 128i when I can get a 328i with hydraulic steering and 4 door practicality for just $3K more? Weight difference is rather negligible, and fuel efficiency will probably be worse. The brand name of the 3er also trumps that of the 1er. Is $3K really enough to overcome these factors?

My only conclusion is that BMW plans the 1er coupe to be lower volume model than I anticipated.

[Technic]

Originally Posted by spinzero

So both models come in at almost exactly $3K less than the corresponding 3er sedan.

This, as I have said many times, makes the 128i a very shitty deal. There are some important things that the 135i comes with that are not even offered as options in the 335i. Those are the M exterior/interior, and of course the brembo 6 pots. Separately, these options will surely run north of $2K. Considering this, $3K is a justifiable price gap between the two model.

On the other hand, there is not a single thing that the 128 has that is not standard in the 328i. Not only that, I also have to point out that the 128i comes with a electric assist steering, while the 328i comes with a hydraulic one.

This really begs the question. Why would I get a 128i when I can get a 328i with hydraulic steering and 4 door practicality for just $3K more? Weight difference is rather negligible, and fuel efficiency will probably be worse. The brand name of the 3er also trumps that of the 1er. Is $3K really enough to overcome these factors?

My only conclusion is that BMW plans the 1er coupe to be lower volume model than I anticipated.

BMW already stated so.

[Robert]

Originally Posted by Garyhoov

I think that price is pushing it. I wish they could have come in 200 lbs lighter or $2,000 dollars cheaper.

At that price, they're going to be going up against the $34,250 330 HP G37 that will likely be better equipped at a lower price.

That price will also put them well above the WRX STi and Mitsu EVO.

Speed wise the 135i @ 300hp will still trump the G37 @ 330hp just like the 335i does. Edmund stated G37 has better steering and handling but this is a singularity and not a consensus Interior room wise, I sat in the G37's rear seat and I am sure it is the same size if not smaller than the 1ers. I will confirm on Friday when I get seat time at the auto show. Bang for the buck 1 series will still be better than G37 unless you like G's styling.

[larryn]

Originally Posted by spinzero

So both models come in at almost exactly $3K less than the corresponding 3er sedan.

This, as I have said many times, makes the 128i a very shitty deal. There are some important things that the 135i comes with that are not even offered as options in the 335i. Those are the M exterior/interior, and of course the brembo 6 pots. Separately, these options will surely run north of $2K. Considering this, $3K is a justifiable price gap between the two model.

On the other hand, there is not a single thing that the 128 has that is not standard in the 328i. Not only that, I also have to point out that the 128i comes with a electric assist steering, while the 328i comes with a hydraulic one.

This really begs the question. Why would I get a 128i when I can get a 328i with hydraulic steering and 4 door practicality for just $3K more? Weight difference is rather negligible, and fuel efficiency will probably be worse. The brand name of the 3er also trumps that of the 1er. Is $3K really enough to overcome these factors?

My only conclusion is that BMW plans the 1er coupe to be lower volume model than I anticipated.

Well, if you do wind up with a 328i, then BMW wins even more. The development investment on the 3er is already paid off, plus some, and they make more scratch from you.

I think that the prediction of $4+/gallon gasoline in the near future will cause people to buy that 128i over the 328i though.

[1ster]

Originally Posted by robert

Bang for the buck 1 series will still be better than G37 unless you like G's styling.

I must admit: the G37 is a sexy thang. I imagine the 135i is better in bed, but the G37 is sure nice to look at. :wub:

[OniKoroshi]

Eh, if the Evo X is priced anywhere near the 135 I will be getting the Evo. At least Mitsubishi won't kill me on options that should be standard.