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      12-17-2009, 01:17 PM   #1
Mii
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BMW's first Concept ActiveE Commercial

Here is BMW's first official commercial for the new Concept ActiveE car, based off the 1-series coupe.

Here is the official release and technical info behind the ActiveE: http://www.1addicts.com/forums/showthread.php?t=332082

Nice! Hope the ActiveE gets introduced in other BMW lineup.

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      12-18-2009, 12:40 AM   #2
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dumb commercial... cool concept
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      12-18-2009, 12:43 AM   #3
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^^ Haha. Yeah. I like the concept.
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      12-18-2009, 01:39 AM   #4
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Someone post a link my phone won't play the embeded link.
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      12-18-2009, 01:45 AM   #5
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Quote:
Originally Posted by Berduderunner View Post
dumb commercial... cool concept
+1
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      12-18-2009, 01:46 AM   #6
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Originally Posted by SoCali E90 View Post
Someone post a link my phone won't play the embeded link.
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      12-18-2009, 03:05 AM   #7
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thanks!
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      12-18-2009, 04:39 AM   #8
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128e!
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      12-18-2009, 08:50 AM   #9
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that commercial suckkssssssss
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      12-18-2009, 09:17 AM   #10
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does any body else get reminded of the "flux capicitor" from Back to the Future when they see that blue e-drive unit in the trunk? hahaha!

I always wanted a flux capicitor!
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      12-18-2009, 10:06 AM   #11
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Okay...anyone else think it'd be more appropriate to use the members of AC/DC for this commercial??
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      12-18-2009, 12:03 PM   #12
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that commercial was so lame, my dog threw up... haha but this is gonna be sweeet... any hybrid, electric ect is better then a prius
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      12-18-2009, 12:23 PM   #13
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Quote:
Originally Posted by dillon733 View Post
that commercial suckkssssssss
+1
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      12-18-2009, 01:09 PM   #14
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Not THAT bad...

This commercial is not so bad. Pretty obvious the car is electric. Commercial does play against the notion that the back seat could be full of batteries instead of having passenger seating.

Housing the batteries/electronic controls behind a clear plexiglass cover is also not a bad idea. I am surprised some of the hybrid or electric cars already on the market don't do this. Although gimmicky, it is an inexpensive way to visually show off the e-cred of the car and make the owners feel even more smug.

Cheers!
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      12-22-2009, 02:14 PM   #15
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i think i am done watching that video.
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      12-22-2009, 02:46 PM   #16
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Quote:
Originally Posted by Zell View Post
Okay...anyone else think it'd be more appropriate to use the members of AC/DC for this commercial??
LOL can someone tell me what AC/DC had to do with that commercial?

did i miss something?
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