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Its been basically an assumption thats stuck that BMW is coming out with a car that is somewhat smaller and looks like a three series to compete in a lower price bracket. In no such words has BMW ever marketed this car that way. Theyve only compared it to the 2002 as a revolutionary new class of car for BMW. There is going to be plenty of people like myself who like the looks of the 1 series more than the 3 series, and if there is any type of savings over the 3 series they will be satisfied. With the production numbers they are talking about, thats exactly who BMW is targeting. If I was a definite buyer of either a 1 or 3, and I had to make a decision, and the car was 3K difference, like I originally posted, I would take the 1 series, because I like the looks better. It has the same engine, its faster, and the savings albeit small is still a bonus.
That being said as a weekend fun car like I intended to use it for, Im going to have to think twice if the car options out in the low 40's.
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