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I have a friend who owns a Dodge pick up that put the gigantic Rumble Bee sticker on the bed of his truck. From what I understand the sticker wasn't cheap and he had it "installed." After years of people wanting to race him at red lights and getting his ass handed to him, not to mention the ridicule from all of his friends, he finally decided to remove it.
I have another friend that has admired my Shepherd Fairy "Obey" t-shirts but didn't know where to buy them and had someone make him a few shirts on a silk screen that have "obey" on them in the wrong font. Pretty funny.
As for badge-ing cars, I'll agree that it's to make themselves feel better about their car purchase. There is a guy here that has a IS250 that debadged it and tells everyone it's a 350. Every time I see the guy I make sure to blow the doors off him just to be an ass.
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