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I've had a 40w Cree LED bulb for about a year now, paid 30 bucks. Very satisfied.

The term "knock off" is being used completely incorrectly. LUX is not an "original" piece that others "cheaply copy".

All of them are the same, and I'd actually be more weary of installing something with higher output or power in there. It gets pretty hot.

My 2c.