Meine Prinzip: Freude

[atr_hugo]

Es ist auf Deutsch . . .

BMW 1er magazine, in German only. This is the web version linked below, however it appears to be a paper 'zine also. Thanks to Dixi for having an image of this on his website.

This was created by an ad aganecy for BMW and as soon as possible I'll have a link to the ad agency's site. It has some info regarding the thinking that went into creating the magazine.

Here's the BMW site for the eZine

http://www1.bmw.de/prinzipfreude/framehome.jsp

Break out Babelfish ; -)

Here is the ad agency, 'heller & partner', webpage regarding the magazine. Decent info on the marketing strategy involved.

http://www.heller-partner.de/en/erfo...ampagne=100251

FWIW, I tried registering and it puked on the US addresses. If anyone is successful (from the US that is ; -) let us know how you fooled the registration. I'm thinking about looking up an address for a sports stadium in Germany to use as an address (kinda like Elwood & Jake did in the 'The Blues Brothers' ; -).

[Oregon]

I'm in. Snoop through Google for examples of German addresses and fake something together. Another avocation has exposed me to German culture so I already have multiple German/English dictionaries.:w00t:

Cody