BMW 1 Series Coupe Forum / 1 Series Convertible Forum (1M / tii / 135i / 128i / Coupe / Cabrio / Hatchback) (BMW E82 E88 128i 130i 135i)
 





 

Post Reply
 
Thread Tools Search this Thread
      09-13-2007, 10:49 AM   #1
Brookside
Major
133
Rep
1,140
Posts

Drives: 2016 228i M-Sport
Join Date: Jan 2007
Location: KCMO

iTrader: (0)

Frankfurt 1-er Debut... Satisfied?



Frankfurt 1-er Debut...Satisfied?

Frankfurt Boom or Bust?

First of all sincere thanks to drillslinger for posting his impressions and his pics. A really cool and much appreciated effort.

But was it really such a great debut? To me it seemed a little flat and that the X6 was the star of BMWs booth... maybe its me...maybe I expected a little more info.

For example, arent there going to be additional press pics and publicity photos...coming out of Frankfurt?

And finally why no additional colors besides black-and Sedona Red? ( whose color is still as elusive as ever....at least to me...under some lighting at Frankfurt the car seemed indeed, red, in others a washed out copper color).

Appreciate 0
      09-13-2007, 10:54 AM   #2
atr_hugo
No longer moderate
atr_hugo's Avatar
No_Country
233
Rep
4,364
Posts

Drives: '13 135i
Join Date: Jun 2007
Location: -

iTrader: (0)

The IAA went off pretty much as I expected - I didn't think we'd get much out of this show. The meat in this sandwhich is coming when we see driving impresssions (hopefully next week or so).

These shows have a ton of folks clammoring for the execs, so I can understand Drillslinger's frustration. They are stinking Rugby scrums. The trick is to find an engineer standing to the side and get them talking - find out what they are responsible for on the car, have them show you it - express an 'Ah, so that's how that works, clever!' and as long as you can keep the PR handler away they talk (good social engineering ; -).

BMW probably was pushing the much bolder X6 - I think they have more tied to that than the 1er. The coupe is merely an extension to the current line - and this is Frankfurt, DE not Frankfurt, KY so pricing is going to be assumed for the Euro market based on exisiting 1er prices and the rest of the lines sedans/coupe ratios. I wasn't surprised that the 128 wasn't there - it's a US market only vehicle. It's w-a-y too early to be talking pricing for the US market - we'll get the hints - but I do believe BMW sees this as a way of pulling in buyers of Japanese cars. That quote from the BMW exec was the money quote - the pricing was not the key but the target audience was.

In the grand scheme of things autoshows are shams - dances with bad music and bad refreshments. We may be days away from driving impressions. And that's when my frustration level will build. I want to spend 15 minutes behind the wheel so badly.
Appreciate 0
      09-13-2007, 10:58 AM   #3
joelk
Lieutenant Colonel
joelk's Avatar
United_States
29
Rep
1,681
Posts

Drives: Space Gray E90 M3
Join Date: Mar 2007
Location: Atlanta

iTrader: (0)

completely agree with hugo.

i would add that the way i saw it this was the X6's show and merely the green light for 1er promo campaign. i'd expect the promotion effort for the 1er to ramp up now ... including test drives very soon. perhaps the LA show that people have mentioned is the 1er N/A time to shine.
Appreciate 0
      09-13-2007, 11:03 AM   #4
inTgr8r
Lieutenant General
inTgr8r's Avatar
Canada
1244
Rep
10,956
Posts

Drives: E86 Z4MC; E92 M3
Join Date: Mar 2006
Location: Toronto

iTrader: (9)

No surprise for me...
After all, in Europe, the coupe is just an addition to an existing series (hatch).

It will be a much bigger deal at the N.Amer. shows.
__________________
Appreciate 0
      09-13-2007, 11:05 AM   #5
GreenMonster
Private First Class
1
Rep
150
Posts

Drives:
Join Date: Jun 2007

iTrader: (0)

Meh... I won't be satisfied until official US pricing and specs (ordering sheets) have been released...
Appreciate 0
      09-13-2007, 11:07 AM   #6
Lips
First Lieutenant
13
Rep
363
Posts

Drives:
Join Date: Jul 2007

iTrader: (0)

I agree with the Green Monster

Lips
__________________
2005 G35 Coupe Lakeshore Slate
2007 Mazda MX-5 Galaxy Grey
Appreciate 0
      09-13-2007, 11:08 AM   #7
Brookside
Major
133
Rep
1,140
Posts

Drives: 2016 228i M-Sport
Join Date: Jan 2007
Location: KCMO

iTrader: (0)

Quote:
Originally Posted by atr_hugo View Post

BMW probably was pushing the much bolder X6 - I think they have more tied to that than the 1er. The coupe is merely an extension to the current line - and this is Frankfurt, DE not Frankfurt, KY so pricing is going to be assumed for the Euro market based on exisiting 1er prices and the rest of the lines sedans/coupe ratios. I wasn't surprised that the 128 wasn't there - it's a US market only vehicle. It's w-a-y too early to be talking pricing for the US market - we'll get the hints - but I do believe BMW sees this as a way of pulling in buyers of Japanese cars. That quote from the BMW exec was the money quote - the pricing was not the key but the target audience was.
Great observation Hugo. Completely agree, especially about Mr. D's "leaked" comments over price. That sort of foreplay I dig.
On the other hand I was wishing for a variety of colors and options...
a 1/2 dozen 1-ers on the showroom platforms..where was the 128? LeMans Blue? Alpine White?

GM is right...the money is the info.

Appreciate 0
      09-13-2007, 11:36 AM   #8
Bill K
Private
0
Rep
73
Posts

Drives: S2000
Join Date: Jan 2007
Location: Ms

iTrader: (0)

[quote=atr_hugo;18449]The IAA went off pretty much as I expected - I didn't think we'd get much out of this show. The meat in this sandwhich is coming when we see driving impresssions (hopefully next week or so

I agree....
Appreciate 0
      09-13-2007, 11:55 AM   #9
Nixon
Banned
31
Rep
1,396
Posts

Drives: :
Join Date: Jul 2007
Location: :

iTrader: (0)

Quote:
Originally Posted by Brookside View Post
I was wishing for a variety of colors and options...
a 1/2 dozen 1-ers on the showroom platforms..where was the 128? LeMans Blue? Alpine White?
I have a suspicion that only the M-cars are going to have promo shots in Alpine White. White seems to be the hot color in europe - at least according to Top Gear. I think BMW is using white on the M-cars to differentiate and brand them as the 'Hot' BMW's compared to the rest of their models. Many manufacturers select a color to brand a vehicle, and then stick to it in the majority of their ads.

I think we are going to see a lot of Sedona Red 1er's, so get used to it. Sorry.
Appreciate 0
      09-13-2007, 01:16 PM   #10
ducati
First Lieutenant
7
Rep
395
Posts

Drives:
Join Date: Aug 2007

iTrader: (0)

Brookside: why would BMW display a 128i when it's not sold there? Did you see BMW Diesels on last year's auto show circuit?

Interesting that white is hot in Europe. I know it is not, or was not, hot in the UK in 2005. I bought a White Land Rover, and my UK cronies gave me no end of heck about buying the "white lorry" as they associated it with police, ambulance, and work vehicles, not personal vehicles.

I was fairly satisfied with the launch, it was what I expected, although I'd be more satisfied if I was there touching and sitting in them! And sipping Augustiner, of course.
Appreciate 0
      09-13-2007, 01:27 PM   #11
Brookside
Major
133
Rep
1,140
Posts

Drives: 2016 228i M-Sport
Join Date: Jan 2007
Location: KCMO

iTrader: (0)

Quote:
Originally Posted by ducati View Post
Brookside: why would BMW display a 128i when it's not sold there? Did you see BMW Diesels on last year's auto show circuit?
a) It's the international debut...
b) if you are speaking of the US- no, did you?
Appreciate 0
      09-13-2007, 01:28 PM   #12
atr_hugo
No longer moderate
atr_hugo's Avatar
No_Country
233
Rep
4,364
Posts

Drives: '13 135i
Join Date: Jun 2007
Location: -

iTrader: (0)

Es Ist Bier Uhr!!

JW Augustiner in Munich is one of my all time favorites!!
Attached Images
 
Appreciate 0
      09-13-2007, 02:06 PM   #13
Robert
Major General
225
Rep
6,937
Posts

Drives: 135i, current is350
Join Date: Aug 2005
Location: Socal

iTrader: (1)

Frankfurt autoshow leaves me longing for more. Naturally, I am not happy 1's debut was eclipsed by X6's and the lack of additional information provided by BMW, but I don't think I will be satisfied until I have a 1 in my driverway. I am looking forward to LA's Autoshow in Nov.
__________________
- There's nothing in my pocket other than knives and lint
Appreciate 0
      09-13-2007, 02:11 PM   #14
ducati
First Lieutenant
7
Rep
395
Posts

Drives:
Join Date: Aug 2007

iTrader: (0)

Zwei Helles, Bitte.

Love that stuff. We spent, eh, a few evenings at the various Augustiner biergartens.

Brookside: even though it may have been the "international" unveiling, it is not unusual to have all international variations. For example, when the 1er convertible is unveiled at Detroit in January, BMW will not feature, say, a 123d Convertible. Manufacturers usually display models sold in that country, especially with these bread-and-butter models.

My second question was rhetorical in nature. Sorry, it is sometimes hard to come across correctly in typed language.
Appreciate 0
      09-13-2007, 02:42 PM   #15
1ster
Large Member
1ster's Avatar
78
Rep
939
Posts

Drives:
Join Date: Aug 2007

iTrader: (0)

Who could be satisfied by this showing of the 1-Series? Other than letting people take lots of pictures of the cars, BMW revealed absolutely nothing of consequence. Most automotive websites barely covered the 1-Series debut. Why? Not because the X6 upstaged it, but because there was nothing to report.

Oh well. BMW owes us something big in LA in November! :biggrin:
Appreciate 0
      09-13-2007, 04:07 PM   #16
mikeo
Santa Fe Concorso
mikeo's Avatar
United_States
60
Rep
2,984
Posts

Drives: '11 M-sport 328i, '13 X1 28i
Join Date: Jul 2007
Location: Santa Fe, NM

iTrader: (3)

Well, let's see, I learned the catback exhaust is a single 3", that the brake ducts will require judicious enlarging, And that it is a long time to May 5, 2008 (ED date). Just sold my M3 and it's going to be a long dry spell for fun driving, unless I can pry the Cooper S out of my wife's hands.
__________________
Santa Fe Concorso - The Southwest's Premier Automotive Gathering.
Appreciate 0
      09-13-2007, 04:08 PM   #17
BForbes
Moderator
BForbes's Avatar
Bahamas
328
Rep
4,240
Posts

Drives: BSM 135i/AW E90 M3
Join Date: Feb 2007
Location: Orlando, FL

iTrader: (0)

Quote:
Originally Posted by Brookside View Post
Great observation Hugo. Completely agree, especially about Mr. D's "leaked" comments over price. That sort of foreplay I dig.
On the other hand I was wishing for a variety of colors and options...
a 1/2 dozen 1-ers on the showroom platforms..where was the 128? LeMans Blue? Alpine White?

GM is right...the money is the info.
I totally agree with you Jim. I feel like they could've thrown us a bigger bone. The X6 definitely took the BMW show. I still cant get that beast out of my head. They have officially played out the Sedona Red. Like many others said, I hope they redeem themselves through the N. American Show.
__________________
- 04 Honda S2000(gone)
Appreciate 0
      09-13-2007, 04:29 PM   #18
GreenMonster
Private First Class
1
Rep
150
Posts

Drives:
Join Date: Jun 2007

iTrader: (0)

Quote:
Originally Posted by Brookside View Post
GM is right...the money is the info.
The devil is in the details.... hopefully some more details will be reviled at the LA autoshow in November, but we'll probably will have to wait till NAIAS in January for all the details...

It was nice to see the 128i (what I'm interested in buying) at Frankfurt... It does still look good without the m sport trimmings of the 135i...
Appreciate 0
      09-13-2007, 04:50 PM   #19
Khobin~
First Lieutenant
Khobin~'s Avatar
6
Rep
312
Posts

Drives:
Join Date: Aug 2007

iTrader: (0)

Quote:
Originally Posted by GreenMonster View Post
It was nice to see the 128i (what I'm interested in buying) at Frankfurt... It does still look good without the m sport trimmings of the 135i...
Ummm...what pics were of a 128i?...I seen pics of a 135 and a 123d.

I'm guess the non-M package 128 will look like the 123d so I'm happy. Personnally I like it better then the M styling, but that's just my opinion.
Appreciate 0
      09-13-2007, 05:41 PM   #20
vpalm
Registered
0
Rep
2
Posts

Drives:
Join Date: Jul 2007

iTrader: (0)

I would think that BMW wants to avoid a committment to price until the last possible moment. The Euro has been climbing (or the US Dollar tanking) lately and that will have a great effect on the US price. So I think it natural that they will save the big news until a US show.
Appreciate 0
      09-13-2007, 06:23 PM   #21
krassanova
Private First Class
1
Rep
156
Posts

Drives:
Join Date: Jun 2007

iTrader: (0)

Quote:
Originally Posted by vpalm View Post
I would think that BMW wants to avoid a committment to price until the last possible moment. The Euro has been climbing (or the US Dollar tanking) lately and that will have a great effect on the US price. So I think it natural that they will save the big news until a US show.
Currency rates are not going to be the primary driver of price for these cars. Remember that BMW has a US based currency hedge at the Spartanburg plant, and they also have a price hole in between the MINI and the 3er in the US market.
Appreciate 0
      09-13-2007, 09:20 PM   #22
Robert
Major General
225
Rep
6,937
Posts

Drives: 135i, current is350
Join Date: Aug 2005
Location: Socal

iTrader: (1)

So now the party is over what do we do with ourselves?
__________________
- There's nothing in my pocket other than knives and lint
Appreciate 0
Post Reply

Bookmarks

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off


All times are GMT -4. The time now is 05:41 PM.




1addicts
Powered by vBulletin® Version 3.7.0
Copyright ©2000 - 2018, Jelsoft Enterprises Ltd.
1Addicts.com, BIMMERPOST.com, E90Post.com, F30Post.com, M3Post.com, ZPost.com, 5Post.com, 6Post.com, 7Post.com, XBimmers.com logo and trademark are properties of BIMMERPOST